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The Watches and Wonders Exhibition – A Convergence of Excellence in Watchmaking
Despite being relatively new, the Watches and Wonders exhibition has quickly captured the attention of high-level watch brands. Now considered the most anticipated watch event today, Watches and Wonders showcases impressive mechanical displays from around the world. What makes this exhibition so special and enticing? Let’s explore with DWatch Global.
I. Introduction to Watches and Wonders
Watches and Wonders is one of the world’s leading exhibitions, celebrating the creativity of prestigious brands. Beyond simply showcasing products, this event takes attendees on a journey of cultural and technological discovery in the watch industry. Here, the blend of tradition and innovation, of history and future, is vividly displayed.
The exhibition gathers renowned brands such as Rolex, Patek Philippe, Audemars Piguet, and other prominent names. It provides a unique opportunity to admire everything from classic designs to creatively innovative advancements in smart and high-tech watches.
Beyond product displays, Watches and Wonders serves as a forum for experts, enthusiasts, and industry leaders to meet, exchange knowledge, and uncover new trends, while also promoting sustainable growth for the industry.
II. History and Development of Watches and Wonders
Watches and Wonders originated from the Salon International de la Haute Horlogerie (SIHH) exhibition, which began in 1991 in Geneva, Switzerland. Initially, SIHH quickly became a focal point for esteemed watch manufacturers, where masterpieces of watch art were displayed.
Focusing on quality and uniqueness helped SIHH attract top brands like Cartier, IWC, and Jaeger-LeCoultre. After nearly three decades, SIHH was rebranded to Watches and Wonders in 2019 to align with the industry’s evolution in the digital era.
Watches and Wonders is not just a traditional exhibition but has also developed an online platform, allowing a global audience to connect and discover new creations. After being held online from 2020-2022 due to the pandemic, 2023 marked the robust return of the event with 50 brands participating, introducing numerous special products.
III. Key Highlights of Watches and Wonders
- Organizer
Watches and Wonders is organized by Fondation de la Haute Horlogerie (FHH), a nonprofit organization established in 2005 in Switzerland, with the mission to protect and promote the art of watchmaking.
- Timing and Venue
The exhibition is typically held annually in the spring, traditionally in Geneva, Switzerland. However, as Watches and Wonders, the exhibition may take place in various locations to broaden its reach.
- Purpose
Watches and Wonders creates a global platform to showcase creativity and technology in watchmaking. Exhibition goals include:
- Displaying new products and advanced designs.
- Facilitating knowledge exchange among experts and manufacturers.
- Honoring sophistication and quality in the industry.
- Inspiring and uncovering new ideas.
- How to Attend
Attendees can choose to participate in person by purchasing tickets from the official website or join online through the exhibition’s digital platform, which offers a diverse and enriched experience.
- Participating Brands
Watches and Wonders attracts numerous prestigious brands such as A. Lange & Söhne, Audemars Piguet, Cartier, Chopard, IWC Schaffhausen, Jaeger-LeCoultre, TAG Heuer, Vacheron Constantin, and many more. This list continually expands as the event grows.
- Watch Purchasing Opportunities
At Watches and Wonders, attendees can purchase watches directly from brand exhibition booths. Some brands also offer preorder or online buying services to meet customer demands right at the exhibition.
Through this article, Xwatch has helped you gain a better understanding of Watches and Wonders—a must-attend event in the watchmaking industry. We hope you will continue to follow and enjoy other informative articles from https://dwatchglobal.com/ to stay updated with the latest news in the world of watches!
